It is recommended not to ignore some of the questions or save them at a later stage in the project. Identifying and consolidating an LSP (Language Service Provider) is not as easy as choosing the font size for a slogan. In fact, sometimes the seemingly simple and insignificant task of getting the right source right can have many more serious consequences than one might imagine.
So, what makes a professional language translation services provider an expert?
Someone who not only starts a specific task without understanding the grand scheme of things and part of the document given in it.
Someone who is well versed in the linguistic elements of a given text and controls how they affect the overall goal of the marketing manager.
Someone who dares to take the time to understand the exact audience profile for a given language translation task.
Someone who is not only strong in the basics of language, grammar, construction, etc., but also strong in other invisible parts like expressions, slang, culture-specific interpretations, etc.
Someone who has good control over both sides of the language spectrum: the source language and the target language.
Someone who prevents the contextual part from exiting the window.
Someone who asks about the intended goals, expectations for a response, and the purpose of the message before jumping into the actual act of translation.
Someone who sees inconsistencies, contextual twists, real message connotations, etc.
Someone who is deeply interested and has the basic message with language international translation services projects.
Someone to help with additional information and support when needed.
Someone who is detail oriented and on time.
Someone who knows that semantics play an important role in languages and the way they communicate.
Someone who understands and adapts well to new media other than print, such as online, apps, websites, visual signage, etc.
Someone who has a legitimate view of any regulatory angle.
Someone who respects consistency, clarity and consistency.
Someone who manages can demonstrate knowledge of many of the world’s languages, making it a one-stop shop for all translation-related work.
Someone with support resources and a wealth of experience working with translators of all sizes.
Someone who can ensure the accuracy and understanding of the message without complications.
Someone with tools and support systems to complement manual translation such as machine translation.
It is impossible to find such LSPs without adequate research and evaluation of long-term options. This is extremely important because marketing strategies rarely change overnight, so it would be very helpful if there was someone on board who is on the long journey and can bring depth and brand loyalty like no other.
